So a few days ago, news broke out across the world that (in a nutshell) some 18 year old girl named “Jordan Powers” dropped out of school and moved in with her teacher. While I expected to get a ton of laughs from this, I only received two. However, one thing I did not take into consideration was that this could potentially work on my behalf.
If you look at the image, my site did not generate a whole lot of traffic in the past – maybe 5 or less per day. Here’s what happened when the news broke out:
- I received 802 unique visits to my site (meaning people who had not been there before).
- The following day – 1238 unique visitors!
- The 3rd day, only 177.
- This also generated 420 unique visitors to my personal photography blog, in turn generating 17 unique visits to my Smugmug account (which I use to sell prints of my personal work).
From all of this, however, I received zero emails, zero print sales, and zero subscriptions to my blogs. On my Business blog – the average time spent on the site was only 17 seconds, and my personal blog was 30 seconds.
However – there were a handful of people who clicked through and spent a significant amount of time browsing my work – and clicking through and shopping on my smugmug.
A lot is to be learned in this experience. I potentially “missed the bus”, but I learned a lot about how the news works, how marketing works, and also how much people are interested in information that is not directly relevant to their lives. Also, by the looks of the keyword searches – the teacher isn’t the only “pervert” interested in seeing this 18 year old girl naked.
So this wouldn’t be a good post without an image to go along with it. Considering the content in this post, I figured it would be suiting to post an image of THIS Jordan Powers – just to make it clear 🙂
My wife took this photo of me when we were on a photo trip up north in 2010. I love it because I did not know she was taking it and it gives me a chance to see what I “really” look like. We are constantly posing for photos and even posing for ourselves in the mirror.